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Property · Design concept

Heritage Homes

A concept for a premium home builder where a single client is a major, long-term project. The site needs to feel as refined as the homes.

  • Web Design
  • SEO
Heritage Homes website design concept
Heritage Homes website on desktop, tablet and phone

The Challenge

What the business was up against

Premium buyers expect a premium experience. Cluttered layouts and stock imagery undermine trust, and a generic contact form does not reflect the size of the decision.

Industry
Property
Audience
Buyers planning a custom or premium home build

The Homepage

Top to bottom, every section has a job

Heritage Homes hero section close-upHeritage Homes services section close-up
Full-length Heritage Homes homepage design

Hover over the page to scroll through itScroll inside the window to see the whole page · This is a design concept created to show our approach. It is not a live client project.

A refined, premium presence that presents builds beautifully and attracts serious enquiries.

The outcome

In the Frame

Real project photography sets the tone of the design. Swipe →

Property project photo 1 used in the Heritage Homes design
Property project photo 2 used in the Heritage Homes design
Property project photo 3 used in the Heritage Homes design

Our Approach

Designed for the phone in their hand

We used a refined, architectural visual style with full-width build photography, a clear walk-through of the build process, and a considered consultation request that qualifies serious enquiries.

Heritage Homes mobile pages: home, services and contact

Key Design Decisions

What we built in, and why

1

Full-width build photography

Homes presented with the space and polish they deserve.

2

Process transparency

Each stage of the build explained, reducing uncertainty.

3

Consultation request

A short, qualifying form that respects the buyer’s time.

Want a site like this for your business?

Tell us your services and service area, and we’ll show you how we’d design a site built to turn visitors into genuine enquiries.

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